88 studios la
Los Angeles is known for its prestigious dance studios, so the main question to ask is: how do you stand out against the crowd?
The process involved a deep dive into 88Studio’s social media presence, and seeing what could be changed.
Online presence
Recognizing the talent and influence of our instructors, a strategic decision was made to prioritize daily content showcasing their expertise. This content shift, facilitated by tools like Hootsuite for scheduling and Canva Pro for design, spotlighted the individuals who cultivated our loyal student base.
The results showed a 7.5% increase in engagement and an 8.9% growth in follower count within just 3 months.
building a community
Understanding the importance of fostering a strong community for dancers, a focus was placed on creating a welcoming environment.
This included hosting dance events featuring globally renowned dancers, offering a platform for up-and-coming talent, and providing a space where dancers, like myself, can connect and forge lasting bonds.
